YOUR MARKETING DATA ISN'T JUST FOR INSIGHTS: IT'S WORTH MUCH MORE THAN THAT
THE PERSONAL DATA REVOLUTION: WHY IT'S TIME FOR MARKETERS TO CARE
MarketingProfs 2018
Data can be a competitive advantage on many levels, including - but not limited to - revealing insights to shape strategy, inspire creativity, and unleash innovation.
The Personal Data Revolution is here. It's time to respect boundaries, define best practices, and design experiences that proactively demonstrate a commitment to privacy.
